AAM Experience
Arts Alliance Media has unparalleled experience in working with DCI compatible digital cinema systems in Europe.
We have been working with digital cinema since 2003, when AAM established the first digital circuit in the UK, and have consistently been at the cutting edge of digital cinema in Europe. We installed our first 2k projector in 2004, and won a competitive bid to rollout the UK Film Council’s Digital Screen Network in early 2005.
We were the first company in Europe to sign digital cinema deployment agreements with five major Hollywood studios to rollout digital cinema in Europe, beginning in December 2007 with the first exhibitor to sign up - France's CGR Cinemas, and most recently have agreed a deal with the Amsterdam Booking Company to roll out digital cinema to 20 independent Dutch cinemas.
Too see more on specific projects, see our other pages:
For a complete list of AAM's digital cinema installations, see our installations page.
Since October 2005, AAM’s achievements have included:
- UK Film Council Network – installation of all 240 screens completed April 2007
- Running a digital trial in Norway in partnership with Agder Energi (19 screens)
- Over 650 films encoded by AAM and played to date
- Over 11,000 digital prints shipped
- Partnering with Odeon on the UKs first commercial Digital Cinema Trial (February 2007 to date)
- Announcement of Europe's first Virtual Print Fee (VPF) deals, with Fox and Universal, in June 2007, a further European digital cinema deal signed with Paramount in October 2007 and also with Sony in December 07, followed by Disney in February 2008.
- Europe's first VPF exhibitor deal signed with CGR cinemas in November 2007, for digitisation of 400 screens
- Installation of France's first all-digital multiplex, CGR La Rochelle
- Deal with Amsterdam Booking Company to install 68 digital screens in independent cinemas in The Netherlands, the first VPF deal for independents in Europe
- First satellite transmission of a commercial feature film to cinemas
- Advanced discussions with many other distributors and exhibitors